Like the Brawny Towel Man, Mr. Clean, appears to be the brainchild of a gay advertising director. If there were any doubts about his being the prototypical gay muscle daddy they are over forever with this latest incarnation. Mr. Clean has always had a strong sexual allure. Now he’s a hygienic superhero. An easy prediction: Mr Clean will soon be the number one house cleaning agent in the gay community. I do not for even a fleeting moment believe the agency responsible for these new ads is not completely aware of that.
Manly Enterprise Dept.: The New Mr. Clean, Hyperhomo Icon
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